It has been officially announced that Nicolas Müller has signed a multi year deal with Nike snowboarding (boots and outerwear) while staying on Burton Snowboards hardgoods.

What Nicolas Müller had to say: “After Nike snowboarding approached me I was granted access to the company and saw that their ideas and values that they stand for are in par with mine (www.considereddesign.com). Even though Nike is a global company, their snowboard program is kept core and rider driven. We have common views and I feel that I can bring in a lot of my ideas not just from a design point of view but also from an ethical standpoint. I saw that they realized that it’s all about the athletes health and sustainability and not about the short term victories. I’m very motivated to enter a new chapter in my career and even more stoked to keep riding for the company that makes the best snowboards in the world – Burton.”

Bobby Meeks, the man behind Nike Snowboarding’s marketing, is pumped : “I always admired Nicolas’ riding. It’s rare to see a rider with so much soul on the mountain. I’m very proud to have Nicolas on our team.”

Nicolas and Bobby

Quotes & photos (by Frode Sandbech) from Absinthe Films.