Environmental Responsibility

Our goal is to be a model environmentally sustainable and socially responsible company. Tactics sells gear to be used outside and when we’re not in the shop, we’re out surfing a local Oregon break, skating the streets of Eugene, or trekking through the backcountry in search of unspoiled powder. Other times the journey starts in the easy chair for the mechanical ride up Bachelor, Willamette, Hoodoo, Hood, or maybe Whistler or Baker if we can get away. Whatever the trip, the experience is one in which we seek fresh air and a connection to the elements one can never get inside a building. We believe that this privilege carries an obligation to help ensure that our children share the same experience. We also believe that it is important to help those less fortunate gain access to the outdoor locations so many of us take for granted.

Unfortunately, the reality check in selling cool gear is that almost everything we sell pollutes and in some way contributes to the destruction of our natural environment. Depressing as this may be, the answer is not to give up. For us, that means constantly searching for manufacturers who are working to be socially and environmentally responsible, and who will make gear that will last as long as possible. Just as importantly, it means putting our money where our mouth is by being a member of 1% for the Planet and a member of the Conservation Alliance as well as operating our business in the most environmentally responsible manner possible.

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